Scouting out over a bunch of high-resolution Pinterest templates to craft your messages into compelling and engaging visual content. With its 100 million active users and 11 million global hits in one week, Pinterest is one of the fastest-growing social networks. Hence, you should consider promoting your brand via Pinterest.
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The Advantages of Pinterest Templates
For marketers who want to promote their products, ideas, and information on Pinterest but don’t want to spend a ton of time branding and to create Pin designs from scratch, Pinterest templates are a fantastic resource to have at their disposal.
You shouldn’t let this lead you to believe that all of your Pins should have the same appearance; instead, you should consistently produce new Pins and content for Pinterest. Having access to a set of templates that have been carefully designed helps you in creating lovely Pins that highlight your photographs and content while maintaining the integrity of your brand.
Having a collection of templates that can be used for each different kind of material that you create is a useful approach to thinking about this.
You should have at least one to three Pinterest template designs relevant to the format of the pin you are creating, whether it is a Product Pin, a pin to promote a blog post or a pin to share a quote. That way, you may personalize a set design based on your chosen photo and material rather than the other way.
What to Include in Pinterest Template?
When you create Pinterest templates, you put branded tools for promoting your content and products on Pinterest right at your fingertips. This is one of the most significant advantages of making Pinterest templates. And the preparation isn’t that difficult either!
The following is a list of the primary components for which you will want to provide space in the design of your pin:
- Pin image
- Pin Title
- Subheading and room for copy
- Background
- Additional Design Elements
- Branding
- CTA
You should also check that your template emphasises your company’s branding wherever possible. This requires using your brand’s colour palette, branded fonts, and a logo or website!
How to Stand Out on Pinterest with Beautiful Pins
When creating your own Pinterest templates or using existing ones, you’ll want to keep a few dos and don’ts to remember to create beautiful pins to share on Pinterest.
1. Choose a Professional-Looking Image
When it comes to Pinterest Pins, having high-quality images is essential. After all, would you click on a Pin if the photographs were pixelated, fuzzy, or of poor quality? What about pictures taken in poor lighting?
Your products or subjects will be presented in a way that does justice to them in the chaotic feed of Pinterest if you use clear and sharp photographs. They contribute to telling a story – perhaps even before the viewer reads the Pin Title – and can significantly impact whether or not the viewer decides to click.
2. Choose your Pin Background
Your next step will be to select a background for the Pinterest template you’ve created. When you create a Pin that contains a large block of text, you should select a background that does not detract from the text or make it difficult to see, such as a solid background colour. In most cases, this will be the best option. More simplistic pin patterns lend themselves very nicely to this application!
Pins without much text might also benefit from attractive images as their backdrop. Select an uncomplicated photograph to use as your background and leave a lot of blank space for your copy to go in.
Consider adding a text overlay to your Pin if the photo you want to use for your Pin does not have any white space and you want the text to be easily accessible. You should also check that the contrast between the background and the text is strong enough to be read on a screen.
This not only helps your audience on Pinterest, but it also helps Pinterest comprehend exactly what it is you’re trying to communicate with your Pin!
3. Draw Users in With Pin Titles
The titles of your Pins communicate to other users exactly what the Pin is about, but did you know that they also communicate this information to Pinterest?
The visual artificial intelligence tool on Pinterest can understand the text on your Pin, at least some of the text. It has a lot of trouble reading scripts and handwritten fonts, so even though they are adorable, using them will not assist Pinterest’s SEO.
Believe us when we say that you should optimize the designs of your Pins with search engine optimization for Pinterest in mind. When the algorithm (and your users) grasp what your Pin is about, it will appear in relevant search results for other Pinners interested in the same subject. This means more people will view your content and visit your website.
Include your Pin’s primary keyword or subject matter in the Title, and resist the temptation to make it excessively long. Doing so will help you create a Title that is friendly to design and satisfies the requirements of Pinterest SEO. While still conveying the intended meaning, a succinct and catchy title doesn’t compete with the visual appeal of your Pin and doesn’t use up excessive room in the design.
4. Include your Branding on The Pin
When you stop and think about it, the Pinterest feed is packed with hundreds of pin photos displayed side by side, each encouraging users to click on it and find out more information. If you want to generate engagement and a dedicated following on Pinterest, adding subtle branding elements to your Pin can help you do that!
If your company has a logo, you might consider putting it in one of the corners of your pin or at the bottom.
Include the address of your website if you do not have a logo. Thanks to this, users can learn who created the material and where they can find similar additional items!
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