Postcard Templates for Business and Marketing
38 editable postcard templates for business marketing, real estate, clinics, gyms, events and shops. Every design has a front and back, comes as a print-ready 6 x 4 inch Photoshop file, and is grouped below by use. You will also find postcard sizes and marketing tips that help a mailer get a response.
Every postcard template on this page:
- 6 x 4 inch postcard with front and back designs
- 0.25 inch bleed, CMYK color, 300 DPI, print ready
- Grouped and layered PSD files; edit in Photoshop or Photopea (free)
- Free fonts. Preview images are not included in the download.
Contents
- What is a postcard template?
- Postcard sizes
- Business and marketing postcard templates
- Real estate postcard templates
- Health, beauty and fitness postcard templates
- Event, workshop and community postcard templates
- Retail, restaurant and product postcard templates
- Postcard marketing tips
- Postcard design tips
- FAQ
What is a postcard template?
A postcard template is a ready-made design for both sides of a postcard: a front with a headline and photo, and a back with details, contact information and space for the address and postage. You change the text, photos and colors, then print or send it to a mailing service.
A business postcard is a postcard used for marketing: to announce an offer, invite people to an event, list a property or remind customers to book. Postcards need no envelope, so the message is seen the moment the card is picked up.
Postcard sizes
The templates on this page are 6 x 4 inches (the standard 4 x 6 postcard) with a 0.25 inch bleed. Other common sizes:
| Size | Inches | Millimeters | Typical use | Templates on this page |
|---|---|---|---|---|
| 4 x 6 | 6 x 4 in | 152 x 102 mm | Standard postcard; the cheapest to mail | Yes, all of them |
| 5 x 7 | 7 x 5 in | 178 x 127 mm | Invitations and offers with more text | No |
| 6 x 9 | 9 x 6 in | 229 x 152 mm | Large marketing postcards and real estate mailers | No |
| A6 | 5.8 x 4.1 in | 148 x 105 mm | Standard postcard in the UK, Europe and Asia | No |
Postal rules and prices differ by country and change over time, so check the current postcard size limits with your postal service or printer before you print. To use a 6 x 4 design at another size, resize the canvas in Photoshop and adjust the layout; the layered files make that straightforward.
Business and marketing postcard templates
Postcards for agencies, consultants and B2B companies: introduce the company, list services and send people to the website. Most have a QR code or contact strip on the back.
1. Business Marketing Brand
Navy and yellow curves over a faded city photo, a “Create the lifestyle you desire” headline and three stats. A classic direct-mail look for agencies.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
2. Creative Marketing Ideas
Navy with orange and yellow triangles, a businesswoman photo and a short services list. Bold and corporate.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
3. Marketing Consultant
Glass skyscrapers in blue with “Your vision brought to life” on the front and a handshake photo on the back. Calm and trustworthy for consultants.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
4. Strategy and Branding Company
Navy with orange-red accents, an office photo and three short service columns. Clear structure for branding studios.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
5. Corporate Planning Strategy
Green and navy with a team photo, a 50% discount badge and a QR code. Good for a consulting offer or a first-session discount.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
6. Digital Strategy
A light grey layout with diamond-shaped photos, a “Hello, let me show you about business” headline and a QR code on the back. Friendly and modern.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
7. Brand Project Management
A team hands-in photo with 3D color blocks and a cyan panel reading “Show your brand off, literally”. Bright and playful for creative agencies.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
8. Creative Business Solution
A white and blue design with a city photo, “Infinitely creative solutions” and stats on the front. Clean for design consultancies.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
9. Digital Design Services
Deep blue with angled skyscraper photos and a “Creating in all spaces” headline, with a services list. Corporate and tidy.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
10. Bright Future Innovation
Dark charcoal with green accents, a city photo and three round icons. A sleek, techy look for innovation and IT firms.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
11. Corporate Project Support
Red and navy with a meeting photo, “The best way to achieve success” and a customer service number on the back.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
12. Development Company Services
A team photo with yellow price or plan cards and a large phone number on the back. Good for showing service packages.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
Real estate postcard templates
Just-listed, open-house and agent postcards. Each leaves room for a property photo, a price and the agent’s contact details.
13. Dream House Residence
Navy with an orange folded corner, a city night photo, an agent portrait and “Suite Dreams”. Made for agent introduction cards.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
14. Future Dream Residence
A dark brown, elegant layout with interior photos of an apartment and living room. Premium feel for high-end listings.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
15. Modern Property Sale
Yellow and charcoal with a house photo, a “Home for sale” tag, a $1,500,000 price and a property features list on the back.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
16. Living House Promotion
Navy and red with a living room photo, a QR code, an $800,000 price and an agent photo on the back. Ideal for a just-listed mailer.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
17. Comfortable Apartment
A photo grid with a pool and apartment interiors, a teal panel and a $375,000 price. Good for apartment and condo launches.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
18. Minimalist Property Style
Blue with interior photos, a 70% discount block and an “About us” section on the back. Clean for property developers and interior studios.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
Health, beauty and fitness postcard templates
Clinics, spas and gyms mail postcards for new-patient offers, free trials and seasonal treatments.
19. Beauty Spa Treatment
A woman with a face mask in a green rounded frame, a blue panel and a QR code. Soft and fresh for spas and skin clinics.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
20. Medical Health Specialist
A doctor photo with a purple curve, “A true devotion to healing” and a service checklist. Reassuring for clinics and specialists.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
21. Dentist Care
A dentist in a white coat with green and purple accents, “Check six months once” and a phone number. Works as a check-up reminder.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
22. Health Assistance
Purple and blue with a medical team photo, a “Why us” list and a large emergency call number.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
23. Professional Fitness Center
Black and lime green with a weightlifter, a “Workout” headline and an $86 price. Gritty and energetic for gyms.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
24. Training Fitness Center
Blue with a trainer photo, a “Body goals” headline, a “Free training 1 week” badge and a class list.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
Event, workshop and community postcard templates
Invitations and save-the-dates for workshops, conferences, classes and fundraisers. Each has space for a date, time and venue.
25. Environment Conference
Deep blue with cyan curves, speaker photos and a date, time and ticket price. A ready-made conference invitation.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
26. Business Workshop
Red and blue with a speaker photo, a “Manage and grow up your business” headline, the speaker’s name and the time and venue.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
27. Workshop Online Business
Burgundy, orange and purple blocks with a businesswoman photo, the speaker’s name and the time and venue. Good for webinars and seminars.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
28. Child Learning Class
Purple and yellow with photos of children in class, “We help achieve your dream” and a training date. Cheerful for schools and tutoring.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
29. Social Donations
Dark green and yellow with a group photo of children, a $1,500,000 goal and “Make dream come true”. Made for charity and fundraising mailers.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
30. Futsal National Training
Green stripes and a soccer ball with player photos, a “20-24 October” date block and a $107 fee. Sporty for camps and clubs.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
Retail, restaurant and product postcard templates
Promo postcards that carry a coupon or price: furniture sales, new gadgets, menus and flower shops.
31. Best Sofa Sale
Blue and orange with patterned armchairs, a 20% off block and “A commitment of years”. Ready for a furniture sale mailer.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
32. Home Furniture Sale
Light blue with a blue sofa, “Make style that hits home” and a 35% discount voucher on the back. The voucher works as a mail-in coupon.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
33. Classic Premium Furniture
Soft grey with a blue armchair on a yellow shape, a row of color dots and a sofa on the back. Minimal for furniture brands.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
34. Smart TV Product
White and purple with a TV photo, an orange $799 badge and feature icons. Clean for electronics launches.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
35. Smartphone Product Promotion
Orange, blue and red waves around a phone with a colorful case, a “Space X” product name and a spec line.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
36. La Pizza
A pizza on black with a gold “La Pizza” script title, a $7.50 price and a special menu with a $5 off coupon on the back. Mail it as a takeaway menu.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
37. Food Discount
Bright yellow and red with a plated dish, an $8.99 price circle and “Experience the expert food”. Loud and appetizing.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
38. Flower Shop
White and red with bouquets of roses, “Best Flowers” and a 50% off seal. Suits florists and gift shops.
6 x 4 in, front and back · 0.25 in bleed · CMYK, 300 DPI · layered PSD · Photoshop or Photopea (free)
Postcard marketing tips
A good design is only half of a postcard campaign. These tips help a mailer get read and get a response:
- Set one goal first. Decide whether the card should win new customers, bring back old ones, fill an event or drive website visits, then write everything toward that one goal.
- Send it to the right people. Use a clean, up-to-date mailing list and remove old addresses. A card sent to someone who will never buy wastes print and postage.
- Personalize it. A recipient’s name, their neighborhood or a reference to their last purchase makes a card feel personal and gets more attention. Birthday or anniversary cards with a small offer work well.
- Include an offer. A discount, a free trial or a gift gives people a reason to act now, and a coupon code shows you which cards worked.
- Make the call to action clear. Say exactly what to do: call, scan the QR code, visit the shop or book online. Short and direct beats clever.
- Lead with a headline and one strong image. People decide in a second or two whether to read on. Use a crisp, high-contrast photo and a headline that names the benefit.
- Keep the copy short. Promote one thing per card, use plain words and bullet points, and leave out jargon.
- Mail regularly. One card is easy to forget. A series of mailings builds familiarity, and a new message each time keeps it fresh.
- Don’t only sell. Mix in useful tips, thank-you cards or event invitations so customers look forward to your mail.
- Make contact details easy to find. Logo, phone, website and QR code in one clear spot, not repeated all over the card.
Postcard design tips
- Front sells, back explains. Put the photo and headline on the front, and the details, offer terms and contact information on the back.
- Leave space for the address and postage. Keep the right half of the back clear if the card goes through the mail.
- Mind bleed and safe area. Extend backgrounds into the 0.25 inch bleed and keep text well inside the trim.
- Use your brand colors. Change the template colors to match your logo so the card matches your other marketing.
- Print a test. Colors on screen are brighter than on paper; check a printed proof before a large run.
Need a bigger canvas? See our flyer design templates. For the rest of your print kit, see our modern business cards, company brochure templates and newsletter templates.
Frequently asked questions
What size are these postcard templates?
6 x 4 inches (a standard 4 x 6 postcard) with a 0.25 inch bleed, in CMYK at 300 DPI.
What should a business postcard include?
A clear headline, one strong image, a single offer or message, a call to action, and your logo, phone, website or QR code. Leave space on the back for the address and postage if you mail it.
What software do I need to edit these postcards?
They are layered PSD files, so you can edit them in Adobe Photoshop or in Photopea, a free browser-based editor that opens PSD files.
Do the templates include a back side?
Yes. Every template on this page has a designed front and back, as shown in the previews.
How do I make postcard marketing more successful?
Set one goal, mail a clean and targeted list, personalize the card, include an offer and a clear call to action, keep the copy short and mail regularly. See the full list of tips above.
Looking for more print templates?
Browse every postcard template in the UI Creative shop.