Facebook Post Templates for Business

38 editable Facebook post templates for sales, shops, restaurants, services, classes and events, each pack with five designs and every Facebook post size. Below you will also find a Facebook post size guide, ready-to-use post copy templates for engagement and design tips.

Facebook Post Templates: 38 Editable Designs and Copy Ideas

Every template pack on this page:

  • 5 different post designs per pack
  • Sizes: 1200 x 630 px (Facebook post), 1080 x 628 px (Facebook ads), 1080 x 1080 px and 1080 x 1350 px (square and portrait posts), 1080 x 1920 px (stories)
  • Fully layered, with smart objects for easy photo swaps and editable text and colors
  • Free fonts (download links in the documentation). Preview photos and fonts are not included.

What is a Facebook post template?

A Facebook post template is a ready-made graphic for a Facebook feed post, with the layout, colors and type already designed. You replace the photo, headline, offer and logo with your own and export an image to post.

The templates here are post templates for the news feed and stories. For the large banner at the top of a Page, see our Facebook cover templates. Because each pack also includes 1080 x 1080 and 1080 x 1350 px versions, the same designs work on Instagram; see our Instagram post templates for more.

Facebook post sizes

Facebook resizes images to fit the feed, so it pays to design at the right ratio. These are the sizes most designers use:

FormatSize (px)RatioBest for
Square post1080 x 10801:1Most feed posts; also works on Instagram
Portrait post1080 x 13504:5Takes more room in the mobile feed
Link or landscape post1200 x 6301.91:1Shared links, blog posts, wide photos
Feed ad (landscape)1080 x 628about 1.91:1Landscape image ads
Story1080 x 19209:16Facebook and Instagram stories

All five sizes above come in every pack on this page. Keep important text away from the edges of stories, where the profile name and reply bar sit.

Sale, discount and promo post templates

The most common Facebook post for a business: a big offer, one photo and a button-style call to action. These work for flash sales, weekend deals and seasonal discounts.

Best Offer sale Facebook post template with a blonde model on dark green

1. Best Offer Sale

A blonde model on a dark green and white layout, with “Best Offer” in bold white type and an “up to 50% off” line. Clean and confident for clothing and accessory sales.

Flash Sale Facebook post template in maroon and pink with a 70% off badge

2. Flash Sale

A surprised woman in a yellow top inside a pink speech bubble, with a “Flash Sale” headline and a 70% off splash. Loud and playful for short, time-limited sales.

Mega Sale Facebook post template with a colorful patterned frame

3. Mega Sale

A colorful pattern frame in pink, yellow and navy around a photo, with “Mega Sale” and a 30% off tag. A bright, retro look for shops with a fun brand.

Sale discount Facebook post template in black and neon yellow

4. Sale Discount

Black and neon yellow blocks with “SALE” spelled out in tiles, a black and white photo and a 70% discount. High contrast that stands out in a busy feed.

Typographic sale Facebook post template with orange and blue paper cut shapes

5. Sale, Paper Cut

A typographic design with no photo: “SALE” stacked in a white box, orange and blue paper-cut shapes and a 70% off corner. Easy to reuse because there is no image to replace.

Special Promo Facebook post template in orange and yellow with a 40% off circle

6. Special Promo

Warm orange and yellow shapes around a photo of a mother and child, with “Special Promo” and a 40% off circle. Friendly and soft for family, kids and lifestyle brands.

Weekend Special Sale Facebook post template in pink and purple

7. Weekend Special Sale

A pink and purple layout with a dotted frame, a model photo, a 70% off circle and a serif “Weekend Special Sale” headline. Elegant enough for boutiques.

Limited Offer Facebook post template in olive green and white

8. Limited Offer

Olive green and white with a model photo, a “Limited Offer” headline and a 70% off badge. Earthy colors for slow-fashion and lifestyle shops.

Fashion and retail post templates

New collections, arrivals and store announcements. These lead with the product photo and keep the text short.

New Arrival Facebook post template with hexagon photo frames on blue

9. New Arrival, Hexagons

A dark navy post with menswear photos cut into hexagons and a “New Arrival” headline. A sharp, modern look for men’s fashion.

New Arrival Facebook post template with black and white photos and yellow accents

10. New Arrival, Black and Yellow

Black and white street-style photos with a yellow “New Arrival” tag and a 50% off line. Bold and urban.

Classic Fashion Facebook post template with a black and white portrait

11. Classic Fashion

A black and white fashion portrait with “Classic Fashion” set vertically and a small dot-grid accent. Minimal and editorial.

Floral Fashion Facebook post template in cream with leaf shapes

12. Floral Fashion

A cream background with soft leaf shapes, a model in white and a serif “Floral Fashion” title. Light and feminine for spring and summer collections.

Streetwear Fashion Facebook post template with a hexagon photo frame

13. Streetwear Fashion

A model in a yellow hoodie inside a hexagon frame on a white and yellow layout. Made for streetwear drops and youth brands.

Vintage Style Facebook post template with torn paper frame and 40% off circle

14. Vintage Style

A torn-paper beige frame, a woman in a wide hat, a navy 40% off circle and a “Vintage Style” headline. Good for thrift, vintage and retro shops.

Food, restaurant and bakery post templates

Food posts sell with a large, appetizing photo and a price or discount. Swap in your own dish and menu name.

Baked Bread Facebook post template with a bread photo on yellow and black

15. Baked Bread

Fresh bread on a yellow background with a black diagonal panel and the bakery name. Simple and warm for bakeries and cafes.

Best Taste pizza Facebook post template in black and yellow

16. Best Taste Pizza

A pizza on a black and yellow split background with a “Best Taste” headline and a 50% off line. Strong contrast for pizzerias and delivery offers.

Hot Burger Facebook post template on dark brown with gold accents

17. Hot Burger

A burger photo on dark brown with gold curves, “Hot Burger” and a 30% off circle. Fits a grand opening or a meal deal.

French Fries Facebook post template on yellow with a price circle

18. French Fries

Fries in a red box on bright yellow with a “$10” circle and a “limited time offer” line. Fast-food energy for snack and combo promos.

Sweet Cake Facebook post template with pink and peach shapes

19. Sweet Cake

A berry-topped cake in a round frame with peach and pink shapes and a bold “Sweet Cake” title. Sweet and soft for cake shops and dessert menus.

Top Menu Pasta Facebook post template in white and green

20. Top Menu Pasta

A pasta plate on white with green circles, a “Top Menu Pasta” headline and a 35% off badge. Fresh and clean for Italian and healthy menus.

Spicy Chicken Facebook post template on black with orange shapes

21. Spicy Chicken

Grilled chicken in a round frame on black with orange shapes and polka dots. Punchy and appetizing for chicken and grill restaurants.

Milky Drink Facebook post template on deep pink

22. Milky Drink

A raspberry milk drink on a deep pink background with a hand-lettered “Drink” title and a price tag. Made for cafes, juice bars and dessert drinks.

Business, agency and service post templates

For companies that sell a service instead of a product: introduce the team, a new offer or a delivery service.

Business Solution Facebook post template in blue with a team photo

23. Business Solution

Two colleagues at a laptop in a rounded frame, with a “Business Solution” title, a short quote and a phone number. Calm blues for consulting and B2B services.

Start Your Business Facebook post template in navy and cyan

24. Start Your Business

A smiling woman on navy with cyan diagonal stripes, a “Start Your Business” headline and a 50% off circle. Fits courses, coaching and business services.

Delivery service Facebook post template on red with a courier photo

25. Delivery Service

A courier holding a box on a red background with a “We Will Deliver For You” headline. Clear and direct for delivery, logistics and online shops.

Virtual Techno Facebook post template with a VR headset photo on purple

26. Virtual Techno

A woman in a VR headset on purple and blue gradients with a “Virtual Techno” headline. Futuristic for tech products, gaming and digital events.

Interior, furniture and home post templates

Home and furniture posts need room for a product photo and a price. These also suit interior designers and home stores.

Furniture Facebook post template with a sofa photo and price circle

27. Interior Design, Sofa

A sofa photo in a rounded frame on navy and cream, with a “$200” price circle and an “Interior Design” title. Good for furniture launches.

Interior design Facebook post template in teal and mustard with an armchair

28. Choose Your Special Design

A yellow armchair in a round frame on dark teal with mustard accents and a 30% off circle. Warm and modern for furniture and decor sales.

Room Design Facebook post template with a kitchen photo and gold badge

29. Room Design

A kitchen photo on dark red with a gold “Room Design” badge. Suits interior designers, renovators and kitchen showrooms.

Fitness, sport and class post templates

Studios, gyms and teachers use Facebook posts to fill classes. These have space for the class name, a discount and a sign-up line.

Yoga Class Facebook post template on a pink and purple gradient

30. Yoga Class

A yoga pose on a pink and purple gradient with a big serif “Yoga” title and a 30% off circle. Bright and calm for yoga and pilates studios.

Stay Fit gym Facebook post template in blue

31. Stay Fit

A man with a towel on deep blue, a white circle frame and a “Stay Fit” italic headline. Clean and sporty for gyms and personal trainers.

The Spirit fitness Facebook post template with a weightlifter and brush stroke

32. The Spirit

A muscular man lifting a dumbbell on a dark teal background with a brush-stroke “The Spirit” title and a 30% off tag. Gritty energy for strength gyms and personal trainers.

Judo martial arts course Facebook post template with a red circle

33. Judo Martial Arts Course

A black and white judo photo with a big red circle, red stripes and a “Join us now” line. Bold and graphic for martial arts schools.

Artist class Facebook post template with coral and navy brush strokes

34. The Artist Class

A woman in an apron with coral and navy brush strokes on white and “The Artist” headline. Light and creative for art, craft and workshop classes.

Music, events and holiday post templates

Event and seasonal posts: a concert or playlist, a holiday greeting or a family-day offer.

Music Today Facebook post template with a purple and orange gradient

35. Music Today

A dancing woman on a purple, pink and orange gradient with a “Music Today” headline. Good for events, DJs, radio and streaming promos.

Listen to music Facebook post template on purple with white X shapes

36. Listen Your Music

A jumping woman framed by white X shapes on deep purple with cyan curves. Playful and loud for music events and audio products.

Happy Mother's Day Facebook post template on red

37. Happy Mother’s Day

A mother and baby photo on red with a “Happy Mother’s Day” headline and a date tag. Ready for a Mother’s Day greeting or gift offer.

Family fun Facebook post template on light green

38. Family Is Always Fun

A happy family photo on light green with a “Family is always fun” title. Soft and friendly for family events, parks and family-day deals.

Facebook post copy templates for engagement

A good design gets the scroll to stop; the caption gets the comment, click or share. Copy these fill-in-the-blank caption templates and replace the brackets:

  • Question post: “Quick question: [option A] or [option B]? Tell us in the comments.”
  • Flash sale: “[X]% off [item] until [day/time]. Only [number] left. Shop now: [link]”
  • New arrival: “Just in: [item name]. [One benefit in a few words]. Which color would you pick?”
  • Tag a friend: “Tag someone who needs [item or service] this week. One of you could win [prize]!”
  • Behind the scenes: “Here’s how we make [item] every [morning/week]. Step [number] is our favorite. What would you like to see next?”
  • Customer story: “‘[Short customer quote].’ Thank you, [first name]! Have you tried [item] yet?”
  • Fill in the blank: “My perfect [weekend/meal/outfit] needs ______. Go!”
  • Event reminder: “[Event name] is [in X days/tomorrow] at [place]. Who’s coming? Save your spot: [link]”
  • Tip post: “[Number] [topic] tips we wish we knew sooner: 1) [tip] 2) [tip] 3) [tip]. Save this for later.”

Tips for the caption: put the hook in the first line (only the first lines show before “See more”), ask one clear question or give one clear action, and reply to the first comments quickly.

Facebook post design tips

  • One message per post. One headline, one offer and one call to action read at a glance.
  • Make the text big. Most people see your post on a phone. If the headline is hard to read at thumbnail size, cut words.
  • Use your own photos. Swap the preview photo for your product, dish or team; real photos build more trust than stock.
  • Keep brand colors consistent. Change the template colors to your brand palette so posts are recognizable in the feed.
  • Design for the crop. Use 1080 x 1350 for the mobile feed and keep key text inside the center of 1200 x 630 link images.
  • Reuse the set. Each pack has five matching designs; post them as a series for a sale or launch.

For paid campaigns, see our banner ad inspiration; for multi-slide posts, our Instagram carousel templates; and for story backgrounds, our aesthetic Instagram story templates.

Frequently asked questions

What size is a Facebook post?

1080 x 1080 px (square) and 1080 x 1350 px (portrait) are the most common feed sizes. Use 1200 x 630 px for link and landscape posts and 1080 x 1920 px for stories. Every template on this page includes all of them.

What should I write in a Facebook post for engagement?

Start with a hook in the first line, then ask one question or give one action: comment, tag a friend, save or click. The copy templates above give you nine fill-in-the-blank captions to start from.

Can I use these Facebook templates on Instagram?

Yes. Each pack includes 1080 x 1080 and 1080 x 1350 px Instagram post sizes and a 1080 x 1920 px story size, alongside the Facebook sizes.

Are these Facebook cover templates?

No, these are post templates for the feed and stories. For Page cover banners, see our Facebook cover templates.

Are photos and fonts included?

No. Preview photos are only for the preview, and the fonts are free fonts you download from the links in the documentation. The photo areas are smart objects, so you can drop in your own images.

Need more Facebook designs?

Browse every Facebook post and cover template in the UI Creative shop.